LOS ANGELES RIVER REVITALIZATION MASTER PLAN
Lead Entity(ies): City of Los Angeles – Bureau of Engineering, LA Department of Water and Power

Project Description: Provide a Master Plan for 32-miles along the Los Angeles River, from the upstream confluence of Bell Creek and Calabasas Creek, downstream to Washington Blvd. The Master Plan will explore the feasibility of habitat restoration, economic reinvestment, recreational opportunities, and water quality improvements, and will rely on a focused community outreach effort for acceptability.
Urban Semillas was part of the Tetra Tech team of sub-consultants As part of the team, we worked to support the outreach efforts initiated by The Roberts Group to reach out to the many diverse communities abutting the river. Urban Semillas’ efforts included coordinating presentations to Neighborhood Councils, Community-based organizations, Community leaders and businesses working and operating within the LA River watershed.
Summary of Services Provided by Urban Semillas:
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•One-on-one presentations to community stewards to engage them in the stakeholder-driven process
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•Presentations to Neighborhood Councils, their boards and sub-committees
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•Assisted in coordinating the First Youth Conference on the River, 500 students from 25 different high schools attended
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•Development of community-specific presentation
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•Master Plan support building
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•Translation of materials to Spanish
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•Served as point person to Spanish-language queries on some elements of the project
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•Coordinated outreach efforts with City Council First District , LA River AdHoc Committee, Planning Department and Bureau of Engineering.




